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Protech Associates’ Kevin M. Bruffey Promoted to President

August 2016


Protech Associates, Inc. (Protech), the first and leading provider of cloud association management software (AMS) powered by Microsoft Dynamics® CRM, announces it promoted Kevin M. Bruffey to president. Former vice president of customer service and over 25-year employee, Kevin Bruffey will further his mission to help Protech achieve excellence in its customer experience with an added operational focus on Protech’s service delivery model.

Kevin Bruffey, president, Protech Associates, Inc., said, “Protech not only offers a world-class association management software solution that transforms associations, but we also take great pride in relationships with our customers. From delivery of our services to self-service options, we want every touch point with our customers to be ‘hassle-free.’ My goal, with the team we’ve assembled, is to make it even easier for associations to get what they need and feel good about doing business with Protech.”

To support its customer experience initiative, Protech has made the following staff changes:

  • Teena Whittenhall promoted to senior program manager:Whittenhall will be a key facilitator for Protech’s internal initiatives for the customer experience program and will be instrumental in developing a customer education program aimed at customer adoption, system ownership and simplifying learning curves.
  • Terry Brown hired as director of client services: A former association executive, Brown will implement an enhanced project services delivery model that will focus on expediency, consistency and value for Protech’s customers.

Brian Bruffey, CEO, Protech Associates, Inc., said, “Kevin has always exuded a passion for making sure our clients are happy and streamlining processes to make it easy for them to get what they want, how they want it. Most recently, he developed Protech’s customer relationship journey and oversaw the advancement of both the Protech User Group (PUG) community and annual Fusion Customer Conference. His drive, persistence and ability to utilize systems to simplify processes make him the perfect customer advocate. We are very excited to realize Kevin’s vision for delivering the best experience for our customers.”

Kevin Bruffey has dedicated more than 25 years providing superior technical and customer services to associations and nonprofit organizations. He strives to make it easy and enjoyable to do business with Protech and to build strong working relationships — as a partner, not a vendor — that help associations effectively utilize the many technologies that drive each organization’s ability to serve its members.